
The London EDITION transforms a grand historic Fitzrovia building into a highly social Ian Schrager hotel, pairing minimalist rooms with a spectacular lobby, destination dining and nightlife.
The London EDITION occupies a handsome historic building on Berners Street, close to Soho and Oxford Street. Its exterior signals traditional London grandeur, but the hotel quickly shifts into a more contemporary, nightlife-aware mood once guests enter.
The lobby is the defining public space, with a soaring ornate ceiling, dramatic lighting and clusters of furniture that make the room function as both hotel lounge and social destination. The contrast between historic architecture and modern styling is deliberate.
Guest rooms are much quieter. Pale oak, white linens and restrained detailing create a minimalist retreat from the activity downstairs, while suites add more living space without abandoning the clean EDITION aesthetic.
Berners Tavern provides the principal dining experience in a richly decorated room lined with artwork, while bars and late-night spaces give the property a built-in social scene. Soho is close enough that the surrounding neighborhood naturally extends the hotel after dark.
The London EDITION is best for travelers who want their London hotel to feel fashionable and energetic without giving up a serious sense of place. It combines a memorable historic shell, minimalist rooms and one of the brand’s strongest lobby experiences.
